Since there are many products under the Coca-Cola Company's umbrella, it's appropriate that there are different color caps for each product. For those who need help, there are four distinct colors:
Red--Coke, Cherry Coke, Vanilla Coke (Caffeine Free is included on all counts) Green--Fanta, Sprite, Sprite Cranberry (yes, I know it's a holiday season flavor, but still...) Gray (or Grey, whichever you prefer)--Diet Coke, Sprite Zero, Sprite Zero Cranberry (yes, it counts...) Black--Coke Zero, Cherry Coke Zero, Fuze, Minute Maid, Pibb
Powerade, Powerade Zero, and Minute Maid to-go juice bottles have their names on the cap and are easy to distinguish.
So what do I do when I have multiple caps of the same color? I usually take a piece of paper, and…Read more >
10 years ago, February 2006, the Coca-Cola company decided it was time to launch a loyalty program for its consumers called My Coke Rewards. Similar to frequent-flyer mile programs, consumers could enter codes found on caps or boxes to earn points which could, in turn, be used to redeem prizes or be used for sweepstakes entries.
Of course, there was criticism of the program for causing people to drink tons of pop just to get the codes for the points for the prizes. But, since then, that criticism has died down, and has given birth to new criticism for the new program one year ago:
It was decided that there be a Status level program added, with levels of Bronze, Silver, and Gold (like medals, of course). Each time you played a YouTube video, …Read more >
Whenever you see this commercial, you know the holiday season has just begun. This campaign debuted 20--count 'em--TWENTY years ago this month.
Now you're thinking, "John, it's been 'Holidays are Coming' for a long time; where the heck did 'Santa Packs are Coming' come from?" Well, let me tell you.
In 1995, when the campaign debuted, Americans got the ultimate item to add to their Coke can collection, when the company introduced Santa Packs. Each can in the pack came with one of 4 distinctive designs, all based off of the illustration by Michigan artist Haddon Sundblom. This would also carry over to their classic contour bottles, both plastic and glass.
This would repeat in 1996, but starting in 1997, they decided to follow suit with the other…Read more >
Most of us are really big Coke drinkers..or I should say Coca-Cola drinkers, though we've had our fair share of each brand under the company's umbrella (be it lemon-lime Sprite, fruit-flavored Fanta, citrus-flavored Fresca and Mello Yello, first diet cola Tab, Seagram's ginger ale, Barq's root beer, spicy cherry Pibb, etc.)
In 2006, to show how much it appreciates its consumers, Coca-Cola launched My Coke Rewards, a rewards program similar to those frequent-flyer mile airline programs we are familiar with. Here, users can enter codes from caps and box tops of fridge packs (12, 20, and 24) for points which they can redeem for prizes. Here is a list of those brands as well as the points you get.
Now, here's where this entry's title comes in. N…Read more >
Some people may not know this, but that Coca-Cola Santa Claus that has graced many a bottle and can during the Christmas season was drawn by Michigan artist Haddon Sumblom.
Before those images took place, Coke began using Santa in its ads since the 1920's; heck, in 1930, artist Fred Mizen painted a department-store Santa in a crowd drinking a bottle of Coke (preferably during his break). The ad featured the world's largest soda fountain, which was located in the department store Famous Barr Co. in St. Louis, Missouri. Mizen's painting was used in print ads that Christmas season, appearing in The Saturday Evening Post in December 1930.
In 1931, that all changed. The agency that came up with the famous Coke Santa image wanted someone to come u…Read more >